Promoting Pure Hydration
DESIGN BRIEF:
To create a double-sided poster for ‘Calm & Stormy’ to distribute to promote their new sparkling mineral water in cool cafes and bars around Melbourne, Australia. The design needed to be monochrome, minimalistic, a bit abstract, combining shapes, icons, typography and two supplied images in an unconventional layout.
OUTCOME:
A few different concepts were created for the poster design for ‘Calm & Stormy’ to choose from with positive feedback received.