Brand New Beginnings
Amy needed a logo to promote her new business selling baklava to cafes, restaurants and other food retailers, as well as the general public. I had previously worked with her on the ‘Rob’s Keb-Pizza’ logo, however, this time she wanted a design that looked professional and pretty to use on social media, business cards and packaging, however, she did not know where to start. She planned to call her business ‘Baklover’ but this business name was already registered in Australia and another overseas business had registered their website using ‘baklover.com’.
Before we could begin working on her logo, Amy needed to register a business name. She was excited when I suggested using the name ‘The Baklover Kitchen’ instead and her new business was born. These mood boards were created to find a style that would suit her vision for her business and to help me create her new logo design. She loved them all but chose the Authentic Artisan mood board with a simple black, white and natural colour palette.