POSTER – Bowraville Memorial Cup

All-In-One Loving Memory

DESIGN BRIEF:
A sample poster design was requested by the team at ‘Ready Mob’ to present at an interview for a Website Designer position that could be used to promote the upcoming ‘Bowraville Memorial Cup’ event.

OUTCOME:
An All-In-One Poster design was created to advertise the ‘Bowraville Memorial Cup’ event that could be printed as A4 and A3 posters, A4 and A5 flyers and incorporates a variety of images in different shapes and sizes that could be easily posted in social media feeds – all from one single design. The team from ‘Ready Mob’ were very impressed with the initial concept for this poster design and hired me as their new Website Designer as a result.

BRANDING
GRAPHIC DESIGN
POSTERS & FLYERS
PHOTO EDITING

WEB DESIGN – Toyota

The Online Toyota Experience

DESIGN BRIEF:
These concepts were entries in an International Design Contest for ‘Toyota’ to create webpage mock-ups that would be used to promote video content on a popular car sales website and for any other media sales purposes. The design brief included two pages with guidelines and suggestions for the vision and layout that was required for these final website mock-up designs (see below).

Image Supplied #1
Image Supplied #2

OUTCOME:
This entry was created for ‘Toyota’ to use in its online media promotions and was awarded First Prize Winner in the International Design Contest. This webpage mock-up design received amazing feedback from the contest holder as well.

POSTER – Kempsey Healing Together

All-In-One Healing Together

DESIGN BRIEF:
To create a poster to promote a New Year’s Pool Party school holiday event for ‘Kempsey Healing Together’ and other associated organisations, including ‘Ready Mob’. The design was aimed at the youth and families in the Kempsey region.

OUTCOME:
An All-In-One Poster was created from this single design to allow for single-side printing in A4 and A3 sizes, as well as double-sided printing for A4 and A5 flyers. The final design can also be cropped in a variety of different shapes and sizes for publishing on all popular social media platforms. This design received amazing feedback from the whole team at ‘Kempsey Healing Together’, ‘Ready Mob’, staff from the organisations involved and many residents in the local community.

PHOTO EDITING
GRAPHIC DESIGN
POSTERS & FLYERS
SOCIAL MEDIA

INSTAGRAM POST
INSTAGRAM POST
FACEBOOK HEADER
FACEBOOK HEADER
SOCIAL MEDIA POST
SOCIAL MEDIA POST
FLYER – FRONT
FLYER – BACK

POSTER – Youth Connections

Getting Youth Connected

DESIGN BRIEF:
An assessment task was given to ‘Southern Cross University’ Media Students to create a poster for ‘Youth Connections North Coast’ to promote their extensive services to the Northern Rivers community. The design needed to reflect the values of organisation and be appropriate for their target market. This task was also held as a Design Competition, with over 60 posters entered and judged by Youth Connections Staff.

OUTCOME:
This final design was awarded as First Place Winner in the ‘Southern Cross University’ Design Competition and was selected for promoting the ‘Youth Connections North Coast’ services all over the Northern Rivers region. This assignment was worth 35% of the final course grade and this design achieved a Distinction.

BRANDING
PHOTOGRAPHY
GRAPHIC DESIGN

WEB DESIGN – Cream Collection

Cream Collection Online

DESIGN BRIEF:
The team from ‘Cream Collection’ wanted to update the colours and styling of their existing website to create a more cohesive look across all of the pages.

BRANDING
GRAPHIC DESIGN
WEB DESIGN
SOCIAL MEDIA

OUTCOME:
These concepts were designed for ‘Cream Collection’ using a new balance of their existing branding style elements, with less green and more cream so that their dark grey logo and product images are the most dominant features of their site. New square images were created for the Blog and How-To pages that could easily be shared on Instagram and social media platforms with links back to the website as well.

LANDING PAGE
HOW-TO PAGE
BLOG PAGE
INSTAGRAM FEED

BRANDING – Cream Collection

Just Add Some Cream

DESIGN BRIEF:
Update existing branding style and colour palettes to refresh the look of ‘Cream Collection’ for their website, social media and other marketing materials.

BRANDING
GRAPHIC DESIGN
PHOTO EDITING

OUTCOME:
The current website for ‘Cream Collection’ is predominantly green and dark grey so these colours were retained with more cream coloured images added to suited to complement their business name. These concepts were created using their existing styling elements to strengthen their branding and to ensure their business is still instantly recognisable by their customers.

WEB DESIGN – 4Ocean

Online For The Ocean

DESIGN BRIEF:
To redesign a major page on the website for ‘4Ocean’. They had a strong idea as to what the primary content should be, but needed creative input about how to add the content, where it should be placed and how to use marketing strategies to promote the product while making the webpage experience informative and entertaining.

OUTCOME:
This concept was designed to suit the existing branding style of ‘4Ocean’ and to feature a timeline for all of their amazing work to date. The page also provides links to other content to enable and encourage more support for their current projects and other fundraising activities.

GRAPHIC DESIGN
PHOTO EDITING
WEB DESIGN

POSTERS – Drumadics Band

Drumadic First Encounters

DESIGN BRIEF:
An international design competition was held for ‘Drumadics Beats-N-Brass Band’ in New York, USA to create some posters to print and to promote their upcoming tour on social media. These posters needed to have an outer space feel, almost like aliens first encounter with mankind or an initial descend onto Earth and they wanted it to be colourful, creative, fun, eye-catching and to represent the unique and high energy sound of their music.

OUTCOME:
The concepts created for ‘Drumadics Beats-N-Brass Band’ were awarded First Prize in the design competition and the final designs were used to promote their tour across the East Coast of the USA and their social media platforms.

GRAPHIC DESIGN
POSTERS & FLYERS
PHOTO EDITING

PITCH DECK – Green Farm

For Investing In Green Farming

DESIGN BRIEF:
A pitch deck was needed for ‘Green Farm Laboratory’ to use in marketing their new greenhouse design to potential investors and clients. Their existing pitch deck was black and white text with a few cartoon images and did not have the professional look that they wanted to successfully appeal to financial investors.

BRANDING
GRAPHIC DESIGN
ICONS & INFOGRAPHICS
PITCH DECKS
CAMPAIGNS

OUTCOME:
The new pitch deck design was totally revamped with a new branding style, layout and content to give ‘Green Farm Laboratory’ a more professional image and to clearly summarise the business proposal to potential investors. Key information was taken from their existing pitch deck and business plan with a stronger focus on financial forecasts and the benefits to all stakeholders. The final design exceeded the expectations of ‘Green Farm Laboratory’ and generated a significant increase in meetings with interested investors. The pitch deck had 22 pages with samples (excluding financial tables and top secret information) below: